Hallam Communications - web marketing training and consultancy

About Susan Hallam

Susan HallamSusan has a BA in Political Science, and an MSc in Information Science from Drexel University, and is Member of the Chartered Institute of Library and Information Professionals.

She specialises in the business impact of emerging Internet technologies, online marketing tools and techniques, customer relationship and content management technologies.

With more than 20 years of information management and Internet experience, Susan has extensive knowledge of:

· Customer relationship management
· Web marketing
· Electronic commerce services
· Business and consumer online applications
· Intranet and content management tools and techniques.

She was instrumental in developing the successful East Midlands Web Academy programme and is an expert advisor for the eBusiness Club.

She has experience in advising high growth start-up companies with particular experience in the development and marketing of new online technologies. She has strategic and hands-on experience of customer relationship management applications and processes, and information management and retrieval techniques.

Previously, Susan worked at British Telecom where she was responsible for developing Internet solutions for BT's small to medium size business customers. Susan's initial interest in the Internet and electronic commerce arose from her teaching and research role as a Senior Lecturer in Information Technology at The Nottingham Trent University, where she continues to guest lecture.

 



home
about
writings
presentations
blog
consulting

about  |   writings  |   presentations | blog  |   consulting  | 

Copyright © 2006 Susan Hallam